I’m in the process of starting a business and don’t know if registering a business name would be a good choice. Why should I do it? A business name registration can be an imperative part of your business start-up aspirations and there are several different things to consider. If you work alone under your own [...]
December 15, 2011
The Crazy World of Business Name Origins
Before registering a business, there’s likely to be an interim period where horns are locked, voices are raised and cups of coffee are spilled as you fight it out over your preferred business name. Looking back through the archives of time at some of the bigger company formations, it seems as if the experts have [...]
December 8, 2011
Getting the Best from Your Business Name
Making the best possible choice from your business name options requires a little more than smart thinking and some clever wordplay. As soon as your business name is unleashed into the public domain, it will create a distinct first impression that could literally make the difference between being a roaring success, or becoming just another [...]
December 2, 2011
Catchy Business Name Ideas
Have you ever considered how important your business name is? Companies and corporations from all over the world invest hundreds of millions of dollars every year into sales and marketing campaigns that are designed to increase their profiles and branding. Most small business will be lucky enough to have a budget that extends beyond a [...]
November 28, 2011
Important Factors behind Registering an Australian Business Name
Sole traders who prefer to use their own identity for business purposes can usually forego the formalities of having to register an Australian business name but any other title has to be recorded. Differentiating between a business name that identifies the supplier of products and services within a smaller marketplace, and one that reaches out [...]
November 27, 2011
Business Name Registration – Forming a Company
When registering a business name, one of the key components to a successful application is establishing the size of your operation and completing the correct type of registration. Somebody who works on their own, for example, may choose to register as a sole trader or, if you have growth aspirations, form a company. If you [...]
November 24, 2011
Hot Tips to Increase Business Name and Brand Awareness
To create a truly marketable influence, your business name and your branding efforts will need to tap into the hearts and minds of your customers completely. If your business has genuine potential that you wish exploit, your marketing approach has to match the desirability of the products and services that you provide. Find a great [...]
November 20, 2011
Choosing the Best Time to Register a Business in Australia
We are all fairly familiar with some incredibly well-coined phrases within the world of business registrations and for many, none ring truer than one of the oldest adages of all – It is always best to strike when the iron is hot. Despite obvious origins in the world of blacksmiths, the phrase can be levelled [...]
November 13, 2011
Business Name and Trademark Basics
Newcomers to the world of business often fail to understand the importance of registering a business name. While some believe that choosing a business name and opening the doors for trading is the be-all-and-end all of getting started, the truth is somewhat different. By understanding what a business name can do for you, and recognising [...]
November 10, 2011
Benefits of Registering a Business Name and Acquiring an ABN
Although registering a business in Australia will undoubtedly put your name firmly on the map, one of the key benefits to a registration is the acquisition of an Australian Business Number (ABN). Your ABN is a unique reference number that consists of 11 unique digits and is vital if you want to deal with other [...]


December 28, 2011
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